Product Review

Directions Plum Hair Dye

I used this over faded Crazy Color Capri Blue, and it came out an absolutely stunning colour. It isRead More

Nicola Scrase, 20/01/2009
3 of 5 Stars3 of 5 Stars

Directions Plum Hair Dye

Plum is a pink based purple that I absolutely swear by. This is such a beautiful purple that I havenRead More

Alexandria Sherman, 17/09/2008
5 of 5 Stars5 of 5 Stars

Directions Plum Hair Dye

Easily the best Directions colour I've used. (Except maybe Atlantic Blue xD) It didn't stain HALFRead More

AC!D rabbit, 21/07/2008
5 of 5 Stars5 of 5 Stars

Directions Plum Hair Dye

I've just used this colour and it is stunning. indoors it has a reddish purple tint and in natural lRead More

Emailed Review, 09/07/2008
4 of 5 Stars4 of 5 Stars

Directions Plum Hair Dye

Plum was the first unnatural colour I ever used. It's utterly gorgeous. A rich deep purple. And it sRead More

Emailed Review, 15/06/2008
5 of 5 Stars5 of 5 Stars